Monday, April 30, 2012
In this modern age of social media and SEO (search engine optimization), the internet has completely reshaped the face of marketing. With this shift to the digital side of marketing comes a whole new set of legal challenges the likes of which the world has never seen. As sites stack on pages upon pages of terms of agreement for use that hardly any of its users actually take the time to read, what user info can be used for what purpose has really caused a stir and businesses are taking notice. Because businesses are usually on the hook for most alleged mishandling of user information which users may or may not have agreed to in the terms of service, businesses are beefing up their legal teams to brace the impact that might occur. For more on EBSCO Spring Company's journey into the world of social networking, SEO, and the legal implications involved, check out COO Todd P's blog. For even more the provider of excellent springs for various uses, check out of the official site of EBSCO Spring Company.
Wednesday, April 25, 2012
Though many consider springs to be a relatively boring subject, these very seemingly simple devices have been entrusted with the task of making sure our lives go smoothly... literally. From the suspension systems in our cars cushioning the blow of every rough spot and pot hole we hit on the way to work to the door knob that let you in your office door, cushioning your duff in your office chair, and pushing your computer's keyboard keys back up after you push them down (otherwise, this blog entry would just read "TTTTTTTTTT..."), springs have allowed us to bounce back from mechanical dilemmas; both figuratively and physically. Did also you know that springs are also responsible for some of your favorite musical sounds? Though many different musical instruments contain springs, from most every woodwind instrument to the valves in a brass instrument, this post will be focusing on an integral component of rock-n-roll sound; spring reverberation.
In the 1935, the Laurens Hammond Organ hit the market. For the first time, anyone could have the sound of an organ in their living rooms or a smaller venue. Before this time, listeners had only been used to hearing such sounds from full pipe organs that filled large churches and concert halls. Part of the appeal of a traditonal organ was its huge sound that would bounce off the walls of cathedrals and amphitheaters to give the listener the effect that the room itself was generating the monstrous sound of a full pipe organ. With most people's homes being small, carpeted rooms with draperies and other sound-absorbing elements, what was to be replicating the large resonating sound of a pipe organ was reduced to a small, tin-sounding keyboard.
To expand the sound and give the listener the illusion of resonance, the Hammond Organ Company borrowed some sound-enhancing technology from the Bell Phone Company to enlarge the tone of their organs. The device was a series of dampening springs contained in long oil-filled tubes that controlled the decay length of the sound. By expanding the sound-decay replication device to be amplified through larger speakers, spring reverberation (or spring reverb, as its known in modern times) was born. Overtime, the long tubes were redesigned to fit into more compact spaces which expanded their application beyond the world of the organ.
Because of their compact size and uncanny ability to simulate the resonance of a larger venue from a small amplifier, Fender Electric Instrument Company decided to install the spring reverb device in some of their models of amplifiers. The most popular of these amplifiers were the Fender Twin Reverb and the Fender Super Reverb. In addition to simulating resonance and generating swelling sounds, spring verb also had a side effect of a loud thunderous crash when amplifiers were shaken, rocked, or dropped due to the internal springs colliding with the tubes and other components inside the amplifier. Once posing an ear-ache from bumped organs in smaller churches, the progression of heavier, grittier sound in rock-n-roll music actually had musicians seeking after the roaring crash from a spring reverb pushed through an overdriven speaker. Famous rock bands like The Who and others were known to purposely rattle amplifiers to awaken the booming crash of the spring reverb.
Though digital synthesizers have taken the place of many spring reverb sounds in modern music, there has been a great longing for the unique swells and ringing spring tones that modern technology hasn't been able to completely reproduce. Even for many younger musicians who were born after the invention of digital reverb, their ears have been trained to crave the organic sound of real spring reverberation from listening to recordings of some of the pioneers of rock-n-roll and rhythm-and-blues music. The raw sound of real spring reverberation will always be a crucial ingredient in the history of rock-n-roll sound.
For more on superior spring products and support, be sure to check out EBSCO Spring Company for springs that rock.
Friday, April 20, 2012
We've been growing more and more accustomed to acronyms as names for many devices, services, types of media, and beyond. From the Federal Insurance Contributions Act (FICA), American Civil Liberties Union (ACLU) to types of media, like the Joint Photographic Experts Group which brought the world the JPEG and the very convenient Portable Document Format (PDF). Is this shift to using acronyms more prominent because we're lazier as a society? Is it because we want to be more descriptive with our terms, while keeping their names short so they're easy to recite and use? Explore these line of thinking with Todd P, EBSCO Spring Company COO on his blog and be sure to spot by EBSCO Spring Company's website and see everything that springs do for you on a daily, even hourly basis.
Tuesday, April 10, 2012
EBSCO Spring Company)'s latest blog, he brings you the lean on the concept of Lean. Though many a book as been written on the complex subject, Todd explains that the concept is as simple as it sounds and really boils down to common sense around the work place. Still, with this seemingly-obvious approach to business, incorporating Lean business practices is really a team effort. It is for this reason that Todd is proud that EBSCO Spring Company has been implementing a system of training their employees on what it means to operate as a Lean mean team. For more on Todd's adventures in the land of Lean and what he plans on doing with EBSCO Spring Company, click here to read his blog. For the latest happenings with EBSCO Spring, be sure and check out their official site frequent to stay up to date on new with the company.
Monday, April 2, 2012
Todd's latest blog. As always, for a superior spring for every purpose, be sure to check in with the experts at EBSCO Spring Company.